Learn how to create effective ad campaigns on the top social media networks. Get actionable advice on Facebook Ads, Instagram Ads, and more.
Breaking Into The Black Box: Unlocking Meta’s Product-Level Ad Data
Brands can uncover product-level DPA performance by merging Meta API data with GA4 insights to verify algorithm decisions and guide more efficient ecommerce campaigns.
- 11 min read
- 775 Reads
- Jan 27, 2026
YouTube Adds Comments To Shorts Ads, Expands To Mobile Web
YouTube adds comment sections to eligible Shorts ads, lets creators link to brand websites, and expands Shorts ads to mobile web browsers.
- 2 min read
- 1.1K Reads
- Dec 10, 2025
How To Evaluate Creative Performance in Meta Ads (and What To Test)
Understand which ad creatives move metrics in Meta, and how to keep engagement high across campaigns.
- 7 min read
- 1.6K Reads
- Nov 12, 2025
Meta Projected $16B From Scam Ads, Internal Docs Show
Meta’s internal documents indicate the company projected $16 billion in revenue from ads for scams and banned goods, creating competition for legitimate advertisers.
- 3 min read
- 694 Reads
- Nov 10, 2025
Pinterest Launches “Top of Search” Ads In Beta
Pinterest adds Top of Search ads in beta, expands local inventory ads, and launches Media Network Connect for retailer data integrations.
- 2 min read
- 2.5K Reads
- Sep 26, 2025
YouTube Lets Creators Pick Exact CTAs In Promote Website Ads
YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote.”
- 2 min read
- 915 Reads
- Aug 13, 2025
